Opening Hours:
Monday to Friday
9:00 AM – 5:00 PM

Privacy Policy

This privacy policy sets out how Ashu International Ltd uses and protects any information that you give Ashu International Ltd when you use this website.

Ashu International Ltd is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.

Ashu International Ltd may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes.


⭐ What we collect

We may collect the following information:

Name and job title
Contact information including email address and phone number
Demographic information such as postcode, preferences and interests
Other information relevant to customer surveys and/or offers


⭐ What we do with the information we gather

● We use your information to process your orders and deliver.
Internal record keeping.
● We may use the information to improve our products and services.
● We review our retention periods for personal information on a regular basis.
● We may periodically send promotional emails about new products, special offers or other information which we think you may find interesting using the email address which you have provided.
● We do not share, rent or sell your information with any third party.
● From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone, fax or mail. We may use the information to customise the website according to your interests.
● We do not store any debit/credit card details.
● We are legally required to hold some types of information to fulfil our statutory obligations. We will hold your personal information on our systems for as long as is necessary for the relevant activity, or as long as is set out in any relevant contract you hold with us.


⭐ Third Party Service Providers working on our behalf

When you are paying for your order via our website, your payment is processed by a third-party payment processor, who specialises in the secure online capture and processing of credit/debit card transactions. If you have any questions regarding secure transactions, please contact us.

We may pass your information to our third-party service providers, agents, subcontractors and other associated organisations for the purposes of completing tasks and providing services to you on our behalf (for example to send you mailings).

When we use third party service providers, we disclose only the personal information that is necessary to deliver the service and we have a contract in place that requires them to keep your information secure and not to use it for their own direct marketing purposes.

Please be reassured that we will not release your information to third parties beyond the Ashu International Ltd requirements unless we are required to do so by law, for example, by a court order or for the purposes of prevention of fraud or other crime.

We may transfer your personal information to a third party as part of a sale of some or all of our business and assets to any third party or as part of any business restructuring or reorganisation, or if we’re under a duty to disclose or share your personal data in order to comply with any legal obligation or to enforce or apply our terms of use or to protect the rights, property or safety of our supporters and customers. However, we will take steps with the aim of ensuring that your privacy rights continue to be protected.


⭐ Security

We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.


⭐ Controlling your personal information

You may choose to restrict the collection or use of your personal information in the following ways:

When you register with Ashu International Ltd, we will ask if you would like to receive marketing communication emails. You can change your preferences, over the phone or in writing an email or letter to us at any time. All our marketing communication has an unsubscribe option to opt-out of marketing emails.

Once we receive your information, we make our best effort to ensure its security on our systems. Where we have given (or where you have chosen) a password which enables you to access certain parts of our websites, you are responsible for keeping this password confidential. We ask you not to share your password with anyone.

We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.

You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will be payable. If you would like a copy of the information held on you please write to:

Ashu International Ltd
8 Hackness Road, Hamilton, Leicester, LE5 1EX, United Kingdom

If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.